Funding Options
Updated: December 19, 2025
Version: 4.0
Author: Secret Trees Core
Key Insight
Secret Trees doesn't need €4.2M to build 100 cottages. It needs 100 signed Ricardian Contracts (demand-first).
The GreenPact Protocol
The Breakthrough: Demand-First Funding
Each cottage costs €84K. Here's how it gets funded through the GreenPact model:
| Source | Amount | % | Who Provides |
|---|---|---|---|
| Secret Trees | €84,000 | 100% | Investor equity + subs + profits |
| Construction Company | €0 | 0% | Contractor (paid normally) |
| Property Owner | €0 | 0% | Land only (no cash) |
| Total | €84,000 | 100% |
Why This Works: Property owners provide land only (zero cash investment). Secret Trees funds 100% of the cottage (construction companies are just contractors). Everyone achieves 20% returns at scale (25-50 cottages). This future cash flow can be used as collateral.
Three Funding Pillars
Pillar 1: Property Owner Land (0% Cash)
Who: Landowners with 1+ hectares suitable for hemp cultivation
What They Contribute:
- Land only (no cash investment required)
- Property owners manage their own bookings/rentals
What They Get:
- Fixed rent: €3,000-5,000/year
- Profit share (20%): €4,000-5,000/year
- Total: €7,000-10,000/year on ZERO cash investment
Why They Participate: Passive income with zero risk - they provide land only.
Pillar 2: Secret Trees Platform (100% - €84K)
Who: Secret Trees as the coordinating platform
What We Contribute:
- €84K per cottage from multiple sources:
- Investor equity
- Subscription revenue
- NFT sales (Phase 2)
- Reinvested profits
What We Get:
- 80% of rental profits (after property owner share)
- All CCT revenue (carbon credits)
- Hemp by-products revenue
- Platform coordination fees
Why This Works: Multiple funding sources reduce risk, profits reinvest into growth.
Pillar 3: Construction Companies (Contractors)
Who: Local construction companies specializing in hempcrete/sustainable building
Role: Contractors paid normally for their work (NO investment required)
What They Contribute:
- Construction expertise and labor
- Local knowledge
- Materials procurement
What They Get:
- Paid for construction work (normal contractor relationship)
- Steady work pipeline as platform scales
- Specialty in sustainable construction (portfolio builder)
Bootstrap Phase (€130K)
Proving the Model First
Before scaling to 100 cottages, we prove the model with 1-2 demonstration cottages at Secret Trees Gardens.
Three-Stream Fundraising:
| Stream | Amount | Source |
|---|---|---|
| Corporate Pre-Sales | €50-60K | 2-3 corporations pre-buying CCT |
| Subscription Pre-Sales | €10-15K | 100-150 monthly subscribers |
| Investor Funding | €55-65K | 5-10 investors (equity or future NFT) |
| Total | €130K |
What €130K Funds:
- 1-2 demonstration cottages (complete infrastructure)
- Land preparation, roofing, utilities, solar, water/sewerage
- MRV device testing and validation
- Platform development
- Working towards EU CRCF certification
Investment Options for Bootstrap Phase
Option A: Equity Investment
- Stake: 7-10% equity in Secret Trees Gardens LLC
- Benefits:
- Profit sharing from property revenue
- Property appreciation
- Cottage usage rights
- Exit potential (acquisition/IPO)
- Legal: Private placement (accredited investors)
Option B: Future NFT Membership
- Offer: NFT membership (after Phase 1 complete, 2027+)
- Benefits:
- Lifetime platform access
- DAO governance rights (if 3+ NFTs held)
- Platform fee discounts (20% off)
- Founding member status
- NO financial returns (legal compliance)
- Legal: Digital collectible via Latvian Biedrība
Scaling Phase (100 Cottages)
The Self-Sustaining Flywheel
Once the model is proven, scaling happens through the GreenPact mechanism:
Year 1: 2 cottages operational
- Generate €80K revenue
- Platform takes €8K in fees
- Reinvest to fund 2 more cottages
Year 2: 5 cottages operational
- Revenue: €200K
- Platform fees: €20K
- Corporate pre-sales fund 5 more cottages
Year 3: 15 cottages operational
- Revenue: €600K
- Platform fees: €60K
- Flywheel accelerates: corporate demand exceeds supply
Year 4: 40 cottages operational
- Revenue: €1.6M
- Platform fees: €160K
- Multiple property owners joining the network
Year 5: 100 cottages operational
- Revenue: €4M+
- Platform fees: €400K+
- Self-sustaining ecosystem
Platform Revenue at 100 Cottages
| Revenue Stream | Conservative | Optimistic |
|---|---|---|
| CCT Fees (Origination + Trading) | €75K | €150K |
| Cottage Coordination Fees | €420K | €420K |
| Rental Commissions | €220K | €490K |
| Subscriptions | €120K | €750K |
| Verification Fees | €20K | €50K |
| Total Annual Revenue | €855K | €1.86M |
Why GreenPact Works
For Property Owners
- ✅ €7-10K/year income on ZERO cash investment
- ✅ Provide land only - no construction risk
- ✅ Manage their own bookings (their business)
- ✅ Professional platform support
For Corporations
- ✅ 25-50% below market pricing
- ✅ Immediate tax write-off
- ✅ Guaranteed delivery (Ricardian Contract)
- ✅ Blockchain verified
For Construction Companies (Contractors)
- ✅ Steady work pipeline (paid normally for work)
- ✅ No investment required from them
- ✅ Long-term partnership opportunity
- ✅ Growing market in sustainable construction
For Secret Trees Platform
- ✅ Multiple funding sources (equity + subs + NFTs + profits)
- ✅ Fee-based revenue model
- ✅ 20% returns achievable at 25-50 cottage scale
- ✅ €855K-1.86M at 100 cottages
EU Funding (Bonus Accelerator)
Important
EU funding is a BONUS accelerator, NOT the business foundation. Secret Trees MUST be self-sustaining without grants.
Potential EU Programs
- Horizon Europe: Climate tech innovation grants
- LIFE Programme: Environmental projects
- LIAA (Latvia): Business development support
- EIC Accelerator: Scale-up funding
Why It's Optional
- Business model works without grants
- Grants have long timelines (12-24 months)
- Compliance requirements add overhead
- Self-sustaining model is more attractive to investors
Next Steps
- Business Model - Complete platform model
- Growth Model - 5-year projections
- Financial Projections - Detailed numbers
- Investment Memo - Executive summary
Last Updated: December 20, 2025
Version: 4.1
Author: Secret Trees Core